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We often call marketing or PR professionals “ninjas”. And there is a good reason for that. To keep up with the pace of business and technology environments, comms executives need to be fast, amazingly efficient, and focused.
For that, we all need some cutting-edge tools that are both cross-platform and don’t cost a fortune. It is best if they are free, of course, so we can experiment with different combinations. Microsoft office 2010 for mac. Let’s review some of the best free apps available for Mac users. Installing and mastering these ten lightweight tools will allow you to get a hang of your emails, images, and tasks, and will definitely make your working experience faster and more enjoyable.
Spark Email
Category: Productivity
Description: Beautiful and Intelligent Email App.
Spark is the most advanced and beautiful email app. It allows you to store all your emails in one place, has a powerful search feature, and makes the emailing experience enjoyable and easy. A big relief for PR and marketing guys, right?
Spark has apps for Mac, iPhone, iPad, and even iWatch. It also supports numerous integrations like Dropbox, saving anyone who works with documents and/or files plenty of time.
Vectr
Category: Graphics & Design
Description: Free vector graphics software used to create graphics easily and intuitively.
Vectr is all you need if you’re working with vector graphics or images. All comms professionals often need to create social media graphics, edit or resize logotypes, and create flyers or brochures. Tiny to do mac app store. Or, what if the boss asks to edit and print his or her new business cards? Vectr makes all those tasks simple as ABC.
Vectr’s app for Mac has a very intuitive interface and a low learning curve. It is also accessible both on the web and desktop app, syncing the designs between platforms.
Slack
Category: Business
Description: Slack brings team communication and collaboration into one place so you can get more work done, whether you belong to a large enterprise or a small business.
Slack is very well-known in the industry, and yet it is constantly adding new functionalities and integrations which reinvent the app for many of us.
The recently added calls functionality made Slack newly attractive for teams that use different forms of communication. Slack for Mac makes it much easier to work with the app rather than use it through the browser.
Do not forget about the selection of bots inside of Slack. Some of them are very powerful and customizable. Hubot is programmed using a simple script language and can automate many processes like daily stand-up or publishing reports.
Alfred
Category: Productivity
Description: Alfred is a keyboard-driven productivity application helping you launch apps and search your local computer as well as the web with great speed.
Alfred is available only for Mac OS and can be considered the ultimate productivity tool for any marketer or PR professional who is doing a lot of research and multitasking.
Alfred allows you to search your computer faster than ever using some simple shortcuts. Besides, it will make you a ninja of browsing: you just need to type `google [search term]` or `wikipedia [search term]` to open the browser tab with search results immediately. My personal favorites are shortcuts for restarting or shutting down the computer: `Sleep`, `Shutdown`, or `Empty Trash` commands make these operations easy and convenient.
Dr.Cleaner
Category: Utilities
Description: A free app that offers Memory Optimization, Disk Cleaning, and System Monitoring to keep your Mac optimized for the best performance.
After opening the 21st tab in your browser, your Mac gets slow, then it freezes. Five minutes later you have to restart. I suppose such situations happen to all of us. What a waste of time.
Dr.Cleaner is a tiny free Mac app downloadable from the Mac App Store which prevents your computer from getting slow and cluttered with junk. It performs its job even better than any of the alternatives I’ve tried so far and has a friendly, easy to use interface.
The Unarchiver
Category: Utilities
Description: The Unarchiver is a small and easy to use program that can unarchive many different kinds of archive files.
Some archives can be especially hard to deal with on your Mac. Especially if you are used to handling them without trouble on a Windows computer. Unarchiver relieves you from that burden—it is very handy, reliable, and user-friendly. It deals with Zip, RAR, 7-zip, Tar, Gzip, and Bzip2 archive formats.
Todoist: To Do List
Category: Productivity
Description: If your goal is to spend as little time as possible organizing and more time doing, Todoist offers the simplicity you’re looking for.
Sometimes marketing and public relations require us to complete dozens of tasks every day, and keeping track of all of them can be pretty challenging. Especially if you have a whole bunch of people working on one thing.
Todoist is a simple and very powerful app built to solve that struggle. It has seamless workflows for organizing tasks into groups and execution plans, collaborating on them, and staying productive while working. Todoist also supports a number of integrations: Google Drive, Cloud Magic, Sunrise Calendar, Toggl, IFTTT, and Zapier (just to name a few).
LastPass Password Manager
Category: Productivity
Description: From your LastPass Vault, you can store passwords and logins, create online shopping profiles, generate strong passwords, track personal information in photo and audio notes, and more.
LastPass eliminates another problem so many organizations are sick of—passwords to shared services. Storing passwords written down somewhere or kept in a Google Doc is not only inconvenient, but also insanely risky.
LastPass allows you to create folders of passwords accessible to different people, and provides a seamless way to log in to your apps. It is free for personal use, but you have to pay up if you are using it as a company.
GIPHY Capture
Category: Video
Description: GIPHY Capture is the best way to create GIFs on your Mac.
A solid app for capturing GIFs is a must-have in every marketer’s toolkit. GIFs are much more engaging than just images when it comes to social media or blog posts. Capturing high-quality GIFs and managing them requires a special app—and the developers at Giphy.com were kind and amazing enough to create one!
It’s user-friendly and very neat. Once you capture a GIF, be sure to check the settings and adjust them to the maximum size and number of frames per second—so your GIFs look best possible wherever you post them.
Chat for Facebook Messenger
Category: Social Networking
Description: Facebook Messenger app from the Mac App Store.
Facebook may be a distraction for most people, but not for PR executives. Perhaps, after email, Facebook is the largest and most valuable channel of communication in the industry. But there is usually one problem—messaging someone on Facebook in the browser inevitably results in scrolling the feed, at least sometimes.
Installing the Messenger app will eliminate the inefficiency—now you can focus solely on messaging people and ignore the messages you want to leave for later.
Mac apps allow you to unclutter your browser tabs, increase the productivity, and save plenty of time. It is worth remembering, though, that the main tools of every marketer or PR professional are they themselves, and these little helpers can only add some shine to all their hard work.
iPadOS features additional technologies that take advantage of the unique functionality of iPad using the iOS SDK. With iPadOS, your iPad apps can now deliver multiwindow experiences, add full drawing experiences for Apple Pencil, and contribute fonts for systemwide use.
Multitasking
With Multitasking capabilities such as Slide Over, Split View, and Picture in Picture, users can quickly switch from one app to another with intuitive gestures.
Multiple Windows
In iPadOS, apps that support Drag and Drop What is a snipping tool for mac. can also support multiple windows. For example, users of a document creation app can work on several documents at once, use the app in Split View or in multiple spaces, and even work with multiple apps in Slide Over.
Drag and Drop
Best Apps For Mac
With multitouch APIs, your apps can let users quickly move text, images, and files from one app to another. Support Drag and Drop in your apps to let users move content in a way that feels natural. Macos keyboard cleaner app.
PencilKit
Apple Pencil delivers pixel-perfect precision and industry-leading low latency, making it great for drawing, sketching, coloring, taking notes, marking up email, and more. Your apps can take advantage of Apple Pencil, which features an intuitive touch surface that supports double-tap gestures. And with PencilKit, the new feature-rich drawing and annotation framework, you can now easily add a full drawing experience to your app — with access to a canvas, responsive inks, a rich tool palette, and a drawing model on iPadOS.
Files and Folders
Files now supports USB drives, SD cards, and file servers. Minecraft forge api download mac. And host of new features like Column View, Quick Actions and local storage make Files even more powerful.
Fonts
With iPadOS, your app can contribute fonts for systemwide use and use other contributed fonts, offered through the new font picker interface. And new system UI fonts are now available for use in your app.
Machine Learning
With on-device model training and a gallery of curated models, there’s never been a better time to take advantage of machine learning. Core ML seamlessly takes advantage of the CPU, GPU, and Neural Engine to provide maximum performance and efficiency, and lets you integrate the latest cutting-edge models into your apps. The Create ML app lets you build, train, and deploy machine learning models with no machine learning expertise required.
Augmented Reality
ARKit delivers an incredible awareness of people with the ability to integrate human movement into your app, the People Occlusion feature that lets AR content realistically pass behind and in front of people in the real world, and much more. RealityKit — Apple’s rendering, animation, physics, and audio engine — powers Reality Composer and can power your own AR apps, allowing you to seamlessly integrate virtual objects into the real world.
Desktop-class Browsing with Safari
Safari on iPad supports the latest web standards and automatically adapts websites and web apps to touch, delivering a rich browsing experience with blazing-fast performance, industry-leading security, and modern desktop features. Your site or embedded WebView can take advantage of powerful new features and coding best practices to deliver a best-in class user experience for iPad.
Building for iPad Pro
iPad Pro lets you deliver faster, more responsive experiences like never before. The all-screen design goes from edge to edge. Face ID works seamlessly in portrait or landscape. The A12X Bionic chip outperforms the vast majority of portable PCs, runs pro apps, and enables stunning augmented reality experiences. And with support for accessories like the second-generation Apple Pencil and Smart Keyboard Folio, iPad Pro represents the biggest change to iPad ever.
Face ID
This secure way to unlock, authenticate, and pay lets users quickly access your app with just a glance. The TrueDepth camera projects and analyzes more than 30,000 invisible dots to create a facial map that is encrypted and protected by the Secure Enclave on the device.
For details on user authentication, see the Human Interface Guidelines.
A12X Bionic
The A12X Bionic chip with the Neural Engine is the smartest, most powerful chip we’ve ever made, and it’s been designed specifically for iPad Pro. The A12X Bionic delivers faster CPU performance than the majority of portable PCs. The Apple-designed 7-core GPU, along with architectural enhancements and memory compression enable the GPU to perform up to 2x faster. And the 8-core Neural Engine, which runs five trillion operations per second, is dedicated to highly efficient, powerful machine learning, enabling all-new experiences.
UI Optimization
Take advantage of the all-screen design of the 11-inch iPad Pro and 12.9-inch iPad Pro (3rd generation) by building your app with the iOS 12.1 SDK or later and making sure it appears correctly with the display’s rounded corners and home indicator.
Run and Test in Simulator. Make sure your apps take advantage of the edge-to-edge Liquid Retina display by respecting safe areas and supporting adaptive layouts. Read the updated Human Interface Guidelines, download the latest version of Xcode, and test your app in Simulator.
Enable full screen native resolution. Your app will run in Full Screen Display Mode on iPad Pro if your project’s base SDK is set to iOS 12.1 or later and you have a Launch Storyboard.
Verify all parts of your app. Make sure that your UI displays correctly and no elements are mispositioned, overlapping, incorrectly scaled, or clipped. If you discover issues, use the safe area guides and layout margins to correctly position UI elements.
Bring Your iPad App to Mac
Get a huge head start on creating a native Mac app based on your existing iPad app. Your Mac and iPad apps share the same project and source code, so any changes you make translate to both platforms. https://northernsupernal927.weebly.com/blog/binance-generate-api-key-secret. And your newly created Mac app runs natively, utilizing the same frameworks, resources, and even runtime environment as apps built just for Mac.
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Users running macOS Catalina can use iPad as a secondary display alongside Mac and draw with Apple Pencil on iPad. There’s no need to make any adjustments to Mac apps — they just work.